Gibon: your protection against phishing.

Gibon Ljungby AB, an IT and security company in Ljungby, needed a commercial for the screens at Ljungbydagarna, the town's festival — where it would run alongside hundreds of other films on the same screen. The film was titled “Ditt skydd mot digitalt fiske” (“Your protection against phishing”) and was made in one week.

Still from Gibon's commercial: two men in taekwondo uniforms stand guard behind a woman at a laptop, in front of Gibon's yellow logo.

Twenty-five seconds on screen.

The film ran on the screens at Ljungbydagarna. It is built to catch the eye and spark curiosity — not to explain the product.

The commercial · 25 seconds

The brief

During Ljungbydagarna, hundreds of films were shown on the same screen. Gibon Ljungby AB needed one that could cut through that stream.

The idea

We chose not to focus on the product itself. The goal was to capture the audience's attention and make them curious. The Swedish title, “Ditt skydd mot digitalt fiske” — literally “your protection against digital fishing” — plays on nätfiske, the Swedish word for phishing.

The timeframe

The entire project had a one-week timeframe. That pushed us to be creative and efficient.

The result

A film built on mystery rather than product information — one that invites the viewer to ask questions and find out more about what Gibon Ljungby AB offers.

Concept, cinematography, editing & direction
Jahja Alkhatib
Stunt coordinator
Peter Logozar
Cast
Victoria Ohlsson, Mohamad G. Alkhatib, Daniel Logozar and Peter Logozar
Commissioned by
Gibon Ljungby AB
Gibon

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